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Thought Leadership

The Secret to Measuring Value, Not Volume

Industry expert Rebecca Lieb joined us for an in-depth discussion on what marketers need to know to demonstrate the dollar value of their content strategy.

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Best Practices

The 5 Can’t-Miss Content Marketing Articles Of The Week

Every week we scour the web for the top content marketing articles. Enjoy the weekly roundup!

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Uncategorized

The 24 Best Interactive Websites of 2015

Everyone’s been raving about the popularity of web video this year, but a less talked-about form of visual content—interactive websites—can be way more engaging. These sites draw the viewer inside rich stories with stunning photography, videos, words, and interactive elements that create a stimulating personal experience. These are some of the best Read more…

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Thought Leadership

Content Marketing is Changing the way Buyers Buy

Due to the growing amount of content available online, people are educating themselves about the products or services they are interested in buying prior to making any purchasing decisions.

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Best Practices

Moving Beyond the Fold: Reporting the News in the Digital Age

The world’s most prominent news organizations are changing the way we think about the news and are looking for new ways to distribute information. We discuss 4 innovative news organizations that are disrupting the media landscape and innovating the way we create, share, and publish the news.

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Announcements, Featured

Announcing the ScribbleLive-Hootsuite Integration

The ScribbleLive integration with Hootsuite is designed to strengthen the relationship between the content creators and social media teams so that they can collaborate, reach a great audience, and produce engaging content.

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Interviews

Google Penguin: Thoughts from SEO Specialist Aimee Beck

Online marketers are awaiting the release of Penguin 4.0 and SEO specialist Aimee Beck shares her thoughts about what to expect from the algorithm update.

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Best Practices

5 Can’t-Miss Content Marketing Articles

We rounded up and summarized 5 content marketing articles for easy skimming.

Unboxing Videos
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Best Practices

3 Ways Brands Can Use Unboxing Videos This Holiday Season

Unboxing videos are no longer a quirky component of the YouTube universe, but an avenue for brands to get their products in front of audiences and connect with consumers.

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