Visually – ScribbleLive http://www.scribblelive.com ScribbleLive is the leading end-to-end platform for content marketing engagement. Tue, 12 Jul 2016 12:51:52 +0000 en-US hourly 1 http://s3.amazonaws.com/scribblelive-com-prod/wp-content/uploads/2016/06/favicon-91x80.png Visually – ScribbleLive http://www.scribblelive.com 32 32 The 9 Best Data Visualization Examples from 2015 http://www.scribblelive.com/blog/2015/12/28/9-best-data-visualization-examples-2015/ Mon, 28 Dec 2015 05:17:17 +0000 http://www.scribblelive.com/blog/2015/12/29/9-best-data-visualization-examples-2015/ In the past, the idea of putting the words “creative” and “mathematician” in the same sentence would have seemed out of place. These days though, making sense of complex data requires design skills and number crunching that are as much art as they are science. If you think this stuff is simply Read more...

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In the past, the idea of putting the words “creative” and “mathematician” in the same sentence would have seemed out of place. These days though, making sense of complex data requires design skills and number crunching that are as much art as they are science. If you think this stuff is simply for nerds, you might not be laughing when your buddy starts making $200,000 a year in his new gig as a data scientist. But whoever they are (and however much they get paid), the folks behind 2015’s best data visualizations have done the following things well:

  • Used design and/or data science to make insights from a data set easily understood
  • Designed a visualization that tells the whole story by itself, meaning it does note need added context to be compelling
  • Delivers the data in a way that surprises, startles, or is (totally subjectively) awesome aesthetically

Here are a few of our favorites from 2015. These visualizations were nominated by members of the Visually team, and all powerful examples of data visualization. One of our favorite things is all the diffferent reasons people had for creating these pieces. Whether it was for fun, to aid policy decisions, or do high tech content marketing, this data viz all makes a strong point:

FlowingData: A Day in the Life of Americans

1_FlowingData_A Day in the Life of Americans See what the average American is doing with his or her time at any hour of the day in this animated beehive of activity, then question why so many people are still in bed at 8 a.m. They might need a wakeup call.

Vocativ: How Americans Came to Accept Gay Marriage

3_Vocativ_How Americans Came to Accept Gay Marriage As goes the country goes, so goes the Supreme Court. In light of the high court’s historic ruling in June 2015 in favor of gay marriage, this animated U.S. map is a study in how perceptions have shifted.

The New York Times: The Economic Future

4_The New York Times_The Economic Future If Janet Yellen spoke in data visualizations, we might listen and understand what exactly interest rates are doing.

WhiteHouse.gov: Interactive Budget

5_WhiteHouseGov_Interactive Budget This data visualization is like Jeopardy for policy wonks. View the entire package to see how much federal money is spent on Medicare versus defense, for example, then click any tile illustrating a particular line item to drill deeper.

Google Search: A Year in Trends 2015

6_Google Trends_A Year In Search 2015 Learn just how many of your friends care more about “Star Wars: The Force Awakens” than you. Then be inspired by search traffic that suggests humanity might have its priorities in the right place after all—we recommend checking out the Nepal earthquake tile.

The Wall Street Journal: Infectious Diseases and Vaccines

7_The Wall Street Journal_Infectious Diseases and Vaccines The winner of a Data Journalism Awards 2015 prize, “Infectious Diseases and Vaccines” uses data to show how the number of disease cases have plummeted as a result of widespread vaccine usage. Hover over any chart to see individual figures and a sliding scale of severity on a state-by-state basis.

Caelum Contracts: London Food Hygiene

8_Caelum Contracts_London Food Hygiene Filter through this map of Food Standards Agency data from London and you’ll discover a massive amount of information about where to eat and which snack stops to avoid across the pond. We especially liked this visualization for taking a public data source and making it useful for the public it’s meant to serve.

FiveThirtyEight: Are Ubers Supplementing or Replacing Cabs?

9_Five Thirty Eight_Are Ubers Supplementing or Replacing Cabs. If you enjoy riding with Uber, you’re probably not a taxi driver. These data visualizations create an dramatic heat signature showing where taxi rides have tanked and Uber pickups have soared in New York City.

Big Group: Who Receives the Most Acknowledgements at the Oscars?

10_Big Group_Who Receives the Most Acknowledgements at The Oscars In honor of this awards blog post, we’d like to thank our investors, our bosses, and… is the “wrap it up” music playing already? Then take a few minutes to check out this simple but beautiful visualization of who the best actors and directors thank in their speeches. (Hi Mom!) Ahem… Now that you’ve seen some amazing data visualizations why not build one for your next content marketing campaign? Here are some examples.

You can also check out the rest of the best visual content from 2015:

Or, take a look at what else we’re doing with data:

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The 18 Best Infographics of 2015 http://www.scribblelive.com/blog/2015/12/17/18-best-infographics-2015/ Thu, 17 Dec 2015 19:00:50 +0000 http://www.scribblelive.com/blog/2015/12/17/18-best-infographics-2015/ The world got a whole lot more complicated this year, which is to say it was just like any other year. The amount of data we all generate continued its exponential expansion, while content marketers redoubled their efforts to get their content in front of an audience who’s busier and busier. Read more...

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The world got a whole lot more complicated this year, which is to say it was just like any other year. The amount of data we all generate continued its exponential expansion, while content marketers redoubled their efforts to get their content in front of an audience who’s busier and busier. When the worlds of content and data meet, infographics are born. That means 2015 was a pretty great year. At Visually, we don’t believe in wasting time, so we’ve pulled together all the best and brightest infographics in one place. To give the search for the best a little direction, we tried to select infographics that:

  • Use design to succinctly tell a story that images, data, or words couldn’t have conveyed on their own
  • Include a narrative that keeps the viewer engaged (as opposed to a list of facts or data points)
  • Require little or no additional context to be understood
  • Create an emotional connection to the information that’s being shared

Mull over these fine specimens to get fired up for some awesome content creation in 2016. Or if you want to dig deeper, check out the complete list of our staff picks from the Visually Community or read our Visual Content Playbook. You know you want to! Also, we should point out that we create a lot of infographics ourselves. A few of ours snuck onto the list, but we’ve made note of them in the name of complete transparency.

Grassform Group: The World’s Most Costly Engineering Mistakes

2015's Best Infographics: 1_Grassform Group_The World's Most Costly Engineering Mistakes

What do molasses, overloaded ships, and a flawed hotel have in common? A whole lot of destruction and some super compelling storytelling.

Supersavers Opticians: Optical Illusions

2015's Best Infographics: 2_Supersavers Opticians_Optical Illusions

Either our eyes are playing tricks on us, or this is a really nice use of GIFs within a stationary infographic. Great execution of tough-to-illustrate principles, hemmed in with carefully chosen quotes and data points.

iibstudio: Apocalypse When?

2015's Best Infographics: 3_iibstudio_Apocalypse When.

No, this isn’t derived from the rantings of your neighbor who camps out on his roof during the full moon. This is a full-blown, science-backed timeline of the events that are realistically likely to do us in. It was nice knowing you all!

IDV Solutions: UFO Sightings

Best Infographics of 2015: 4_IDV Solutions_UFO Sightings

The truth is out there, and this infographic tells it with maps and charts. The timeline element that shows how our perception of objects in the sky has changed with each decade clinches the deal for us. Can we add alien invasion to the apocalypse infographic above?

Lovereading.co.uk: Everything You’ll Ever Want to Know About James Bond

Best Infographics of 2015: 5_Lovereading_Everything You'll Ever Want to Know About James Bond

Enjoy being shaken, stirred and thoroughly entertained by all the Bond trivia you didn’t realize existed.

The Washington Post: Valar Morghulis

6_The Washington Post_Game of Thrones

SPOILER ALERT! Of you’re only halfway through season 2 like we are, don’t click here unless you want to see the 456 deaths over the first four seasons of “Game of Thrones” spelled out in painstaking, beautiful, blood-red ink. That’s only a slight exaggeration.

Westminster Bridge Student Accommodation: Ultimate Guide to Notetaking in Class

7_Westminster Bridge Student Accommodation_Ultimate Guide to Notetaking in Class

Brush up on your study habits with this clever and step-by-step tutorial on retaining more information in class. Bottom line? Write it down, y’all.

Dun & Bradstreet: Give ‘Em What They Want

9_Dun and Bradstreet_Give 'Em What They Want

We’d be remiss to leave out an infographic on marketing, and one that marries marketing and data is hard to top. Did we mention Visually produced it? (Here’s why you should build your next custom infographic with us.). There are a few reasons to love this one. First: How many art-deco inspired infographics do you see out there? Second: This infographic gets giffy with it to add a little extra pizzaz.

Nationwide Insurance: 10 Most Popular Dog Breeds

10_Nationwide_10 Most Popular Dogs

Most infographics need a setup like a question or controversial statement, but this one gets away without one thanks to these aww-inducing photos and clear labels that let the viewer easily draw comparisons among dog breeds. Wuv it. The Visually team produced this infographic.

CJ Pony Parts: The Death of Motor City

11_CJ Pony Parts_The Death of Motor City

The rise and fall of Detroit, as told using timelines, data visualizations and historical anecdotes. The bars identifying total jobs and population over time glue the narrative together straight down the middle of the infographic.

Custom Made/Ghergich & Co.: Spiraling Out of Control

13_Custom Made_Spiraling Out of Control

Keep scrolling. And scrolling. And scrolling. You guys, we really messed up. With this infographic, maybe we can begin to reverse the tide of plastic we’ve unleashed.

The Huffington Post: Measles Cases Have Increased – And California’s Rising Anti-Vax Sentiment Is At The Epicenter

14_The Huffington Post_Measles Cases

News-based storytelling at its finest. Carefully placed chunks of text and visuals navigate the reader through the tale of California’s measles outbreak. There’s even an animated component that adds context without bring frivolous.

Propoint: This Is Your Body In Love

Best Infographic Nominee: 15_Propoint_This Is Your Body In Love

The world needs more snuggles right now, and your body knows it better than anyone. See what the heart (and brain) really has to do with love.

3M Color: The Evolution of Television Displays

16_3M Color_The Evolution of Television Displays

Stay tuned to the background, which goes from salt-and-pepper grainy to crisp black as you read through the timeline. Attention to detail is everything.

Arbtech: How Can We End Our Fossil Fuel Addition By 2050?

18_Arbtech_How Can We End Our Fossil Fuel Addition By 2050

The headline of this infographic alone clearly has a strong opinion—which is exactly why this infographic is a great example of persuasive storytelling. Grim projections for the planet are paired with action items for the viewer.

Viking Direct: Gadget Autopsy

19_Viking Direct_Gadget Autopsy

You don’t treat your smartphone with enough respect. Maybe you will after you realize it prevents you from lugging around heavy and expensive old-school tech. Plus, it makes you look like less of a nerd.

Work The World: 10 Ways to Fall Asleep on a Plane

20_Work The World_10 Ways to Fall Asleep on a Plane
Work the World

Flights of fancy or not, the tactics described in this useful infographic will prepare you for your next plane trip. Visually created this infographic.

Lenovo: What If Machines Rule The World?

21_Lenovo_What If Machines Rule The World

Rather than crunching numbers on the intelligence of computers relative to humans, this infographic presents emotionally stirring side-by-side scenarios of what our world could become as machines become brighter. Of course, this just scratches the surface. But you get the idea: Infographics remain a compelling way to package stories that catch our eyes and fill our brains with enticing, useful and downright fascinating information. For more inspiration, check out some of the other “best of” content we’ve pulled together over the years:


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The 24 Best Interactive Websites of 2015 http://www.scribblelive.com/blog/2015/12/10/24-best-interactive-websites-2015/ Thu, 10 Dec 2015 19:00:44 +0000 http://www.scribblelive.com/blog/2015/12/10/24-best-interactive-websites-2015/ Everyone’s been raving about the popularity of web video this year, but a less talked-about form of visual content—interactive websites—can be way more engaging. These sites draw the viewer inside rich stories with stunning photography, videos, words, and interactive elements that create a stimulating personal experience. These are some of the best Read more...

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Everyone’s been raving about the popularity of web video this year, but a less talked-about form of visual content—interactive websites—can be way more engaging. These sites draw the viewer inside rich stories with stunning photography, videos, words, and interactive elements that create a stimulating personal experience. These are some of the best and brightest stars in a constellation of excellent interactive websites (we’re spending a lot of time in the dark this time of year—apologies for using a ridiculous metaphor). Anyway, these are some of the things we think a really good interactive experience should do:

  • Make massive amounts of data accessible and relatable
  • Inform or entertain
  • Use interactivity to create a distinct experience for each viewer
  • Create an emotional connection that static content wouldn’t have

Here are 24 of our favorites, as nominated by the folks around the Visually office. This includes a mix of interactives from news media, brands, geopolitical organizations, and designers who are just doing it for fun. If you really want to dig deep, you can also check out a complete list of our staff picks from the Visually Community. We tried to be impartial, but since we produce some interactive websites that we’re pretty proud of, a few snuck onto the list. We’ve called out the ones we worked on below.

Time: A Year In Space

Time_A Year In Space

Important because: This interactive website profiles NASA astronaut Scott Kelly’s trip to the International Space Station and his time in space throughout 2015. It’s presented in episodes, making it easy to navigate the journey in chunks. The images are visually stunning, and the subject matter stirs the childlike spirit of exploration in all of us. The cherry on top is when the site breaks down the fourth wall by showing you where the International Space Station currently is, then explains how to walk outside and spot it in the sky.

Best interactive qualities: Dynamic backgrounds lead into video segments documenting Kelly’s travel and work. A navigation panel on the left-hand side of the page makes clicking from section to section easy, and it’s also got the sort of real time telemetry you’d expect from NASA.

Land Rover: The Vanishing Game

Land Rover_The Vanishing Game

Important because: This interactive brings to life a written story by author William Boyd. It describes itself as “an adventure told by using the incredible techniques of the digital and social age.” Translated, that means it’s an interactive video where the viewer has control over the stimuli they receive. Remove the imagery, read a scrolling script, listen to the narrative, or shut it all down for a silent film.

Best interactive qualities: Limited navigation buttons leave the focus on stunning visuals and the storyline. The content changes as the reader scrolls ahead–allowing the viewer to set their own pace.

TSN: Favela United

TSN_Favela United

Important because: This true story from Brazil’s impoverished favelas profiles tough young women who’ve been shaped by soccer culture. Great reporting with dramatic transitions, and stunning visuals.

Best interactive qualities: The story weaves a powerful human narrative with profound statistics. This mix of quality reporting, photography, and design is totally gripping.

NPR: A Girl Can Dream

NPR_A Girl Can Dream (1)

Important because: NPR pairs audio, video and an interactive storyboard to take viewers on a trip to a school in Afghanistan for an up-close look at the challenges facing women in the education system.

Best interactive qualities: Still frames are blended together to create animation that moves the story forward. Text is broken into small chunks which are overlaid across the bottom of images to create an easier reading experience.

Cohn & Wolfe: Cholesterol Counts

Cohn & Wolfe_Cholesterol Counts

Important because: This explanatory content takes readers state by state through statistics about cholesterol-related issues (from average cholesterol levels to awareness and education). Full disclosure: Visually produced this content.

Best interactive qualities: A clickable map brings this story to life, and separate data visualizations for each state make the story consistent and engaging.

Photo World: How Big Is Snapchat?

Photo World_How Big Is Snapchat

Important because: This interactive is sheer fun. By showing how many more images are shared on Snapchat every second relative to WhatsApp, Facebook, and Instagram, the scope of content creation on each platform becomes quickly apparent.

Best interactive qualities: A timer ticks up, second by second, as the total number of photos shared per social platform grows. This adds a sense of urgency to the page and immediately makes the content relevant to the viewer.

JLL: The Square: TECH

JLL_The Square

Important because: This choose-your-own-adventure style interactive is designed to help startups look for office space in New York City. Users profile themselves, then get a barrage of data to help them understand how to find the right HQ. Full disclosure: Visually produced this content.

Best interactive qualities: The division of content into buckets makes content approachable even for real estate outsiders. The combination of data visualization and checklists make the information look slick while it stays actionable.

Jason Davies: World Airports

Jason Davies_World Airports

Important because: You always wanted to know where the world’s airports operate relative to population centers. Eh? OK, fine. It’s important because it looks cool.

Best interactive qualities: Hover over any section of the globe to learn which airport serves each region. Click and hold to spin the globe and discover transportation hubs you never knew existed.

Population Reference Bureau: 2015 World Population Data Sheet

Population Reference Bureau_2015 World Population Data Sheet

Important because: This interactive highlights the opportunities and challenges facing women worldwide. It’s a flood of important data, channeled neatly into a series of videos and interactive charts.

Best interactive qualities: Navigation is contained to a single scrolling screen with tons of clickable buttons to display data that compares 2015 and projected 2050 statistics on global population, fertility, education, and more.

The New York Times: Is It Better to Rent or Buy?

The New York Times_Is It Better to Rent or Buy

Important because: No matter where you live in the U.S., this collection of data-driven tools will help you make sense of the mortgage-versus-lease debate.

Best interactive qualities: Sliding scales allow the user to select from a host of data points—number of years in a location, home price, future projections for rent growth and more—to bring clarity to their decision to rent or buy. A calculator on the right-hand side of the page is set in place, allowing the reader to see how changes to the various inputs can impact their home-buying outlook.

Zazzle: 10th Anniversary

Zazzle_10th Anniversary

Important because: A platform for makers and designers to launch and sell custom products (without having to produce them themselves), Zazzle tells its story in this rich experience that’s part timeline and part data-driven explainer. Full disclosure: Visually produced this content.

Best interactive qualities: The viewer sees a vivid stream of designs that have been produced on Zazzle, combined with stats that explain the company’s impact. Images and stories from real-life customers add depth and underscore the value of working with Zazzle.

23 and Me: 23 Pairs of Chromosomes. One Incredible You.

23 and Me

Important because: If you didn’t pay attention in science class during the section on genetics, you might actually learn something here. Full disclosure: Visually produced this content

Best interactive qualities: Colorful chromosome pairs are clickable and reveal information on the ancestry and genetic diseases associated with each. Bonus points for being responsive.

Saxum: U.S. of Energy

Saxum_US of Energy

Important because: This interactive makes it easy to learn a lot about energy production and consumption in the US. You start by viewing broad trends over wide areas, then drill down to see detailed info for each state.

Best interactive qualities: A clickable map is paired with comparison tools to let you find the most relevant information, then give it context.

Targeted Victory: 50 States of Waste

Targeted Victory_50 States of Waste

Important because: If you’re a politician or political organizer, this one will make you squeamish. This interactive shows how small the impact of political TV advertising actually is. Full disclosure: Visually produced this content.

Best interactive qualities: Data visualizations overlaid on a U.S. map reveal the statistic that 75 cents out of every broadcast dollar has been wasted on the wrong voters. Yikes.

Martin Ollivere: Who Hogs the World’s Wealth?

Martin Ollivere_Who Hogs the World's Wealth

Important because: We often hear about income inequality, but this visualization makes the topic meatier by breaking it down with a visual pig metaphor.

Best interactive qualities: Simplicity makes this interactive go. The shifting square grid is easy to grok, and the careful use of numbers tells the story of disparity clearly.

Lynn Fisher & Nick Crohn: Airport Codes

Airport Codes

Important because: You’ll now be able to interpret all of the weird acronyms on your boarding pass. Bottom line, this is nice design that might help you win on Jeopardy some day.

Best interactive qualities: We love the comprehensive nature of this interactive, which features airports from around the world. Click any tile to learn interesting facts. Be sure to click the “About” tab for a well-selected GIF featuring Leslie Nielsen and the flight crew from Airplane!

BBC Future: Journey to the Centre of the Earth

BBC Future_Journey to the Centre of the Earth

Important because: As a kid, you probably dreamed about digging a hole to the other side of the world from your backyard. This interactive actually lets you do that, in a way. You’ll journey to the earth’s core and learn a ridiculous number of facts about what you’d find along the way.

Best interactive qualities: Put on your steampunk gear and go below ground to learn about the standard depth of graves in western culture, the distance to which a penguin can plunge, and much more. We love the illustrated diving vehicle, the data points scattered along your path to the core, and the way the scenery changes as you scroll lower. This one’s pure fun and really interesting, too.

PartyPoker: Your Brain on Poker

PartyPoker_Your Brain On Poker

Important because: Your geeky science self will love these illustrations depicting how the brain functions depending on poker skill level—beginner, amateur or expert.

Best interactive qualities: Not only can you look at images of the brain in action, you’ll also flip over cards, watch explainer videos and read tips about how to psych out your competition at the table.

UNESCO Institute for Statistics: Left Behind

UNESCO_Left Behind

Important because: As we’ve already noted, many of the best interactives this year focused on key issues facing women throughout the world. This interactive is equal parts education and advocacy. Together, we can help promote education globally.

Best interactive qualities: Dive into the story and you’ll discover navigation dots in the left-hand margin of the page. You’ll view photos of real people, view charts in the context of explanatory text and, finally, learn how you can make a difference. The use of the #leftbehind hashtag encourages continuing conversation on social media.

ElkanoData: Fans on the Move

ElkanoData_Fans on the Move

Important because: Entertainment becomes a global sport in this stunning visualization of the world’s most popular events based on international ticket sales, from sports to concerts to theater.

Best interactive qualities: We love the fact that once you launch this interactive, it’s off and running. Arcs show who purchases tickets to the Super Bowl, for example, and data instantly pops up to reveal how many fans left their country to travel to the event, which locations represented the top countries of origin and so on. Let the data flow over you, or stop it to get a detailed snapshot.

Big Group: Oscar Dresses

Big Group_Oscar Dresses

Important because: You know you watch those award shows on TV just to see which style trends you’re missing out on (and to poke fun, in some cases).

Best interactive qualities: Click on any dress from 1954 on and you’ll get to view a larger version of the style that made its respective celebrity shine. We love the bold social sharing icons at the top of each popup box and the clean presentation. Fewer bells and whistles can make for a more appealing presentation,.

The Washington Post: Majority Illusion

The Washington Post_Majority Illusion

Important because: The interactive quiz question in this news article shows us how little we really know about the nature of influence and popular opinion on any subject.

Best interactive qualities: The use of a quick interactive at the top of this news story engages the reader early on and encourages further reading and digestion of data visualizations. It also makes the story personal by demonstrating the social phenomenon it describes.

WBEZ, Curious City: Bus Bunching

WBEZ_Curious City Bus Bunching

Important because: Channel your frustration over long public transportation wait times into this humorous yet educational interactive.

Best interactive qualities: Clickable arrows let the reader navigate forward and backward in the story, which goes step by step to explain how bus schedules naturally get messed up. It goes on to suggest solutions to the problem—all while making clear each would still probably make riders upset. We loved the way this interactive makes sophisticated concepts accessible and creates an emotional connection.

UNESCO Institute for Statistics: Out-of-School Children

UNESCO_Out of School Children

Important because: This interactive addresses the problem of children who are prevented from accessing the education they need to further themselves, support a future family and give back to their community.

Best interactive qualities: An animated introduction sets the stage for the viewer, after which clickable buttons along the right rail provide a glimpse into the education gap in individual countries. Data points break down education inequality by location (rural and urban), gender, and relative wealth. With each click, animated children run backward and forward across the page, stressing the point that these are real people with real dreams that aren’t being met.

Looking for more inspiration? See some more of our favorite interactive visualizations, or check out The Ultimate Video Playbook for tips, tricks, and best practices for marketing with video.

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Introducing Company Workspace: A Faster and Easier Way to Create Great Content http://www.scribblelive.com/blog/2015/11/10/introducing-comany-workspace-pro-plan-faster-easier-create-content/ Tue, 10 Nov 2015 07:00:03 +0000 http://www.scribblelive.com/blog/2015/11/10/introducing-comany-workspace-pro-plan-faster-easier-create-content/ Creating visual content can be hard. You’ve got to brief your creative team, loop in other stakeholders, work through feedback and iterations, watch out for version control issues, nail the branding, and keep your audience in mind the whole time. But we think there’s an easier way! A big part Read more...

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Creating visual content can be hard. You’ve got to brief your creative team, loop in other stakeholders, work through feedback and iterations, watch out for version control issues, nail the branding, and keep your audience in mind the whole time. But we think there’s an easier way! A big part of our success has come from making content creation as efficient and painless as possible. Today, we’re building on that success with the launch of Company Workspace. Now anyone with a Visually Pro plan can produce consistently excellent content across their whole organization by managing all their company’s Visually projects in one place. workspace-hero (1)

Why we created Company Workspace

According to our recent survey, more than 60% of marketers and creatives struggle with poor communication and ill-defined creative briefs. These issues slow the content creation process, reduce the output of creative teams, and leave only 37% of marketers “very satisfied” with the content they receive. We work with over 1100 top brands and 40% of the Fortune 100, so we have a lot of visibility into the way people collaborate. We developed Workspaces as a better way for our customers to see everything that’s going on within their organizations, to share brand guidelines and assets, and to make sure their creative teams are always up to speed.

What is a Company Workspace?

Viewed most simply, a Company Workspace lets anyone within a given company see all of that company’s Visually projects. Workspaces are available to anyone with a Visually Pro plan, which means subscribers get to:

  • Collaborate with ease. Improve company-wide visibility, share style and brand rules, and get admin control over your users.
  • Get high quality content, always on brand. Work with a set creative team for all your projects.
  • Bring concepts to life, fast. Creative talent is always ready to launch. Clone existing projects to save time.
  • Get more from their budget. Save 5% on rate card pricing, and work with a dedicated Customer Success Manager.

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How is a Company Workspace different?

Anyone who creates content with Visually uses a Personal Workspace already. That space makes it fast and easy to manage your own projects, but gives no visibility into other projects within your company or shared brand assets. There’s also no guarantee you’ll be working with a set creative team for every project, and you won’t get the added benefits of a dedicated Customer Success Manager or discounted pricing.

What is a Pro plan?

Visually Pro plans are our new annual subscription for companies who create visual content several times per year. The only way to get Company Workspaces is to sign up for a Pro plan, which also gives you access to a set pool of creative talent that knows your brand, and a dedicated Customer Success Manager to help with onboarding, kickoffs, and any snags along the way.

Now go create some awesome content!

As we build out our product, we’re always looking for ways to help you do your job better. We can’t wait to hear your feedback–and to see the content you create! If you want to learn more about how we can help you produce high impact content scalably, schedule a demo to take Workspace for a spin!

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New Report: The Future of Content Marketing http://www.scribblelive.com/blog/2015/09/08/new-report-future-content-marketing/ Tue, 08 Sep 2015 22:14:04 +0000 http://www.scribblelive.com/blog/2015/09/08/new-report-future-content-marketing/ It’s our business to develop visual content that helps people get noticed. We love visual content because it communicates a lot more information a lot more effectively than written content—and we have a lot of stats to back that up, but it might be easier to think about it this Read more...

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It’s our business to develop visual content that helps people get noticed. We love visual content because it communicates a lot more information a lot more effectively than written content—and we have a lot of stats to back that up, but it might be easier to think about it this way: If a picture is worth a thousand words and you only have someone’s attention for eight seconds, shouldn’t you choose the picture over the words? Our friends over at Percolate also spend a lot of time thinking about how marketers can be more effective. After having some casual conversations with them about how we could all do our jobs better, we decided to make a report on some of the insights we were uncovering:
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Click the image to get the report.
  We tried to distill research about content marketing to its essence—to the trends content marketers need to be aware of, and the opportunities that await them. We’re in a golden age of content marketing. Budgets are growing, execs are buying in, and everything is more measurable. But there’s also a lot more from competition from other marketers, from the general public, and from the billion alerts and messages people get every day. This guide is about how to get and hold attention, how to deliver value, and how to improve your reach. We look at what consumers want, but also at how the digital world is changing, how marketers are responding to it, and how marketing teams can work better together to create effective campaigns. Get the report here!  

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A Big Thanks to Our Customers — Visually Makes the Inc. 500 List http://www.scribblelive.com/blog/2015/08/12/visually-inc-500/ Wed, 12 Aug 2015 22:02:13 +0000 http://www.scribblelive.com/blog/2015/08/12/visually-inc-500/ Each year Inc. ranks the fastest-growing private companies in the U.S. The companies who make this list span across all industries representing the independent entrepreneurs of America. Today, we are proud to announce that Visually has ranked no. 174 on the 2015 Inc. 5000! Over the last three years Visually Read more...

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Each year Inc. ranks the fastest-growing private companies in the U.S. The companies who make this list span across all industries representing the independent entrepreneurs of America. Today, we are proud to announce that Visually has ranked no. 174 on the 2015 Inc. 5000! Over the last three years Visually has seen a tremendous amount of growth across the board — from 2011-2014, we have seen a total growth of 2,384% alone. We could not have made it here without the trust that our customers and closest advocates impart in us with their vision for content. Our ability to expand our content offerings and platform has paved the way for brands to be able to create cost-efficient, premium content effectively. This is only the beginning for Visually as we continue to focus on the needs of our audiences who plan to invest on visual content creation. Inc. 5000’s aggregate revenue is $205 billion, generating 647,000 jobs over the past three years. According to their list, energy is the fastest growing industry coming expanding at a rate of 255% this past year alone. Although California ranked no. 1 as the fastest growing state with 681 companies, New York hit no. 1 as the fastest growing metro area with 381 companies. These companies break from the pack as leaders in their industries, so you’ll want to keep a close eye on them. For a closer look at the Inc. 5000 list, click here. Ready to experience the platform yourself and transform your content marketing strategy from one-off to best-in-class? View our creative services for more information and to get started!

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Visually Announces a Revamped Project Center http://www.scribblelive.com/blog/2015/08/06/visually-announces-a-revamped-project-center/ Thu, 06 Aug 2015 21:00:06 +0000 http://www.scribblelive.com/blog/2015/08/06/visually-announces-a-revamped-project-center/ We’re excited to announce some big updates to our platform. As brands recognize the vital role that visual content plays in their content marketing, facilitating the creation process becomes more important than ever. Ensuring the success of your final product is more than just having a defined strategy to back Read more...

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We’re excited to announce some big updates to our platform. As brands recognize the vital role that visual content plays in their content marketing, facilitating the creation process becomes more important than ever. Ensuring the success of your final product is more than just having a defined strategy to back up your content. As marketers, one should approach content production as a continuous loop — from beginning to end, and back to the beginning. From ideation, to closely following a calendar with deadlines, assigning responsibilities, giving constructive feedback, and distributing final deliverables, your process should always circle back to a transparent form of communication and management. We’ve listened to our customers’ feedback and have completely rebuilt our Project Dashboard to make it easier and faster to collaborate and create amazing content — it’s every marketer’s gateway to content production! What You Can Expect grid-view Having transparency is key to efficiency. We modeled our Project Dashboard so you have a full scope of everything you need to know in order to share progress with your team and keep your projects moving along. Your dashboard is where you can manage your active projects, view completed projects, review and accept quotes, access your creative briefs, and more! With our recent update of a cleaner look and feel, you’ll also find the following enhancements: List and grid views list-view If you’re a seasoned content marketer, chances are you have a fair share of projects under your belt. Whether you’re working on a handful of concurrent projects or have a history of great content, it can be difficult to get a sense for it all. This new feature makes it easier to navigate between projects, old and new! Quick view quick-view Along with switching between list and grid views, our quick view functionality allows you to quickly scan your projects finding team members and recent uploads without ever having to open the project. The birdseye view of your project’s timeline. Improved navigation Our overall navigation was redesigned with mobile in mind. Moving seamlessly between your Project Dashboard and Project Center is the first step in our journey to make such collaboration simple across all platforms. We hope these updates continue to enhance the user experience of our clients, certified talent, and community of content lovers. We look forward to any and all feedback you may have!   Ready to experience the platform yourself and transform your content marketing strategy from one-off to best-in-class? View our creative services for more information and to get started!

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How to Create and Manage Showstopping, Effective Sales Collateral http://www.scribblelive.com/blog/2015/06/19/create-manage-showstopping-effective-sales-collateral/ Fri, 19 Jun 2015 21:42:15 +0000 http://www.scribblelive.com/blog/2015/06/19/create-manage-showstopping-effective-sales-collateral/ Content marketing is the leading focus for marketers in 2015. Nevertheless, content isn’t only for marketing purposes. After all, once your customer has done their research, consumed your brand’s marketing content, and has decided that your solution just might be the one to solve their pain points, your sales team Read more...

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Content marketing is the leading focus for marketers in 2015. Nevertheless, content isn’t only for marketing purposes. After all, once your customer has done their research, consumed your brand’s marketing content, and has decided that your solution just might be the one to solve their pain points, your sales team needs to provide them with the content and knowledge to continue engagement and answer all questions. 49% of organizations say they use sales lead quality to assess content marketing success. This is to say that, the final stages of a customer’s journey into your sales cycle is critical in measuring the effectiveness of your overall content strategy. You want to equip your customer with the best content when they are speaking with a sales rep to help them create new possibilities, as well as inspire them with innovative content. Depending on your budget, bandwidth, or available resources, creating and managing sales content may not be the easiest or seamless process. These humps can render your content to become ineffective. To feed the content machine, one must think about the ways in which content is actionable, findable, engaging, trackable and recyclable. Wondering what this all means? Sign-up for our joint webinar with Showpad on Wednesday, June 24th at 9AM PST/6PM CEST to learn more. We’ll cover 5 characteristics to help unpack a more effective strategy for your sales collateral. Kathleen Smith, Director of Marketing at Visually, and Dena Nejad, Product Marketing Manager at Showpad, will cover these 5 characteristics that marketing teams should consider in their content creation and communication strategies. Sign up here! CHIk4lXWsAAmGmA

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Newsletter Signup http://www.scribblelive.com/blog/2015/03/29/newsletter-signup/ Mon, 30 Mar 2015 01:11:39 +0000 http://www.scribblelive.com/blog/2015/03/29/newsletter-signup/ Like our content? Sign up for our weekly emails to get caught up. Subscribe to our mailing list * indicates required Email Address * First Name Last Name

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The Only 10 Slides You Need in a Pitch http://www.scribblelive.com/blog/2015/03/12/10-slides-pitch/ Fri, 13 Mar 2015 03:22:30 +0000 http://www.scribblelive.com/blog/2015/03/12/10-slides-pitch/ The purpose of a pitch is to stimulate interest, not to cover every aspect of your startup and bludgeon your audience into submission. We teamed up with Guy Kawasaki to visualize The Only 10 Slides You Need in a Pitch. Whether you’re trying to generate enough interest in your project Read more...

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The purpose of a pitch is to stimulate interest, not to cover every aspect of your startup and bludgeon your audience into submission. We teamed up with Guy Kawasaki to visualize The Only 10 Slides You Need in a Pitch. Whether you’re trying to generate enough interest in your project to secure a second meeting, or you need help focusing on your messaging, this infographic below can help bring your pitch to life.

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