Maël Roth

Maël Roth is a ½ French, ½ German content strategy & content operations consultant at Scribblelive, helping organizations to develop and implement content strategies.

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Thought Leadership, Featured

Content Strategy Explained (Think of It as a Plane)

Content Strategy has a lot in common with air travel when you think about its various components. In my latest blogpost on the idea of a “minimum viable content strategy“, I use the analogy of a plane to explain content governance. I regularly use this analogy when onboarding new clients Read more…

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