“Consider it a key success metric for a new era of CMOs.
For the fourth consecutive year, Phil Schiller, senior VP-worldwide marketing at Apple AAPL +0.83%, tops a ranking of fellow chief marketers for something he has in spades: influence. That’s according to the latest Forbes/ScribbleLive World’s 50 Most Influential CMOs Study, released today.”
— Jennifer Rooney, Forbes Staff
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