Sports: How leaders of digital media engage fans

We’ve gathered some of the top digital thinkers in sports media to share the experiences and lessons they’ve acquired over the years running some of the biggest digital projects in online sports.

During this one-hour chat, we’ll cover how to engage fans before, during and after the game as well as best practices for driving participation. Our panelists will discuss major trends in online coverage as well as the fundamentals of creating sports content with an impact.
Our panel includes:
  • Craig Kanalley, Social Media Manager for the Buffalo Sabres
  • Matthew Lee, Deputy Editor, Blogs at ESPN
  • Marc Cooper, Head of Audience and Content at The Football League
  • Ben Malcolmson, Director of External Relations and Assistant to the Head Coach of the Seattle Seahawks
  • Dan Woike, Los Angeles Clippers beat writer for the Orange County Register
  • BJ Schecter, Executive Editor for Sports Illustrated/SI.com
  • Hosted by Chris Huston, Sports Brand Editor at ScribbleLive

Find out how ScribbleLive can help boost your fan engagement and help your sports marketing today!

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