Last week, world-renowned chef Ferran Adrià and Telefónica I+D unveiled HackingBullipedia: a unique global challenge to help build Bullipedia, an online gastronomic database of every piece of culinary knowledge ever gathered. The competition invites creative and talented people from around the world to contribute their own ideas and concepts to the Bullipedia project. Aimed primarily at data scientists, designers and data visualization experts, HackingBullipedia is looking for inventive design proposals for tools, technologies and applications to help create what will become the world’s largest repository of gastronomic knowledge. This could include methods for collecting, indexing, classifying, organizing, representing and visualizing the data held within Bullipedia. Actually, there are few guidelines for participants, as the HackingBullipedia Team does not want to restrict people’s creativity! Example ideas could include methods for food recognition in pictures, cuisine translation, cultural characterization or ways in which to visualize the data from Bullipedia across different platforms. HackingBullipedia is now open and teams have until October 30 to submit their ideas. Three ﬁnalist teams will be invited to Barcelona in November to pitch their ideas to a specialist panel. The winning team will then be invited to spend three months in Barcelona working with elBulliFoundation and Telefónica I+D to turn their concept into a reality. Ferran Adrià said, “we have only just scratched the surface when it comes to realizing the full potential of technology and food. Bullipedia is an attempt to unlock the culinary knowledge of the greatest chefs and make it available to everyone on the web. With this initiative we are inviting creative and talented people to join us in this exciting challenge.” Unveiled as a concept last year, Bullipedia aims to become an online gastronomic database of every piece of culinary knowledge ever gathered, both by Ferran’s team and by the wider culinary community. From leading chefs to home cooks, Bullipedia is designed to be an online source of inspiration and knowledge interchange. Bullipedia also aims to be a reference model for other creative disciplines, such as design, fashion and architecture. Bullipedia is still in the making. A work in progress, which will start being revealed most probably early next year. Until then, you can make part of this global project and help Ferran Adrià to ‘Hack Bullipedia’. To ﬁnd out more about HackingBullipedia, visit www.hackingbullipedia.org, or follow them on Twitter @hackbullipedia.