Announcing: Create for Brands

From the day we introduced Create, our first tools for automatic infographic creation, we started to hear from brands that wanted to customize the tools for their own use. These days, it’s easier than ever to integrate infographics into advertising campaigns. And today, you’ll find the first of our branded infographics, Amstel Light’s “The Complex Tale of You,” soon to be followed by infographics from Kelly Services (a resume maker), Verizon, CBS, and others. The Amstel Light infographic is specifically designed to complement Amstel Light’s Savor Complexity campaign and highlights the Complex Tale of the brand’s Facebook fans. It automatically analyzes Amstel Light fans’ Facebook data, included personal interests, events attended and people tagged, to produce the infographic. Just as with the original Create, you simply connect and click to produce a beautiful infographic. We think you’ll like the fun and useful new designs our designers have come up with. And, with Kelly Services’ resume maker, you’ll find an entirely new functionality. Our branded infographics provide new ways for brands to tell their stories and deliver customized experiences for their audiences. Create for Brands is powered by’s proprietary web-based platform that separates design from data wrangling and makes it easy for designers to create visual stories that leverage common APIs and other data. The tools allow brands to create plug-and-play infographics that encourage consumers to interact with the brand online and discover the story their social media data tells. It works with any data feed or API, not just Twitter and Facebook Create for Brands provides a new way for brands to support their social media or advertising campaigns through the production of immediately shareable content.

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