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SXSW2009 - Unnatural Experiments in Web Design

  • by Andre at 3/13/2009 8:29:51 PM
  • Starting off talking about brothels in London...
    by Andre at 3/13/2009 8:38:33 PM
  • Talking about combining web design and magic...
    by Andre at 3/13/2009 8:38:53 PM
  • by somnambulant at 3/13/2009 8:41:05 PM
  • Talking about Silverback tool - silverbackapp.com
    by Andre at 3/13/2009 8:43:03 PM
  • Discussing secret/hidden 3d effect. Lots of people found the fancy vines and thought they found something special and got very excited. The clever little bits grabbed a lot of attention.
    by Andre at 3/13/2009 8:43:47 PM
  • Need to delight and entertain your users - even in small ways in small places
    by Andre at 3/13/2009 8:44:20 PM
  • The CSS parallax effect used on silverbackapp.com drove huge amounts of traffic to their site. Clever tricks/gems in websites can help bring visitors. Not just on the web, but elsewhere in life.
    by somnambulant at 3/13/2009 8:44:20 PM
  • Like the arrow in the FedEx logo
    by Andre at 3/13/2009 8:44:36 PM
  • Am I the only person that never noticed the arrow in negative space in the FedEx logo before? :)
    by somnambulant at 3/13/2009 8:44:46 PM
  • There's also a bear in the Toblerone logo? *mind-blown*
    by somnambulant at 3/13/2009 8:45:19 PM
  • by Andre at 3/13/2009 8:45:32 PM
  • Speaking about Rotational anagrams. Text that spells out words when flipped upside down.
    by somnambulant at 3/13/2009 8:46:49 PM
  • by Andre at 3/13/2009 8:47:52 PM
  • Nice. He mentioned the images hidden in Aphex Twin and Venetian Snares tracks.

    "Who said 'awwww'? It sounds like shit!"
    by somnambulant at 3/13/2009 8:48:09 PM
  • Innocent Smoothies carton says "Stop looking at my bottom" on its underside.
    by somnambulant at 3/13/2009 8:48:49 PM
  • Hiding things where people won't find them but when people do they tend to get excited and engaged...
    by Andre at 3/13/2009 8:48:51 PM
  • Reminds me of Jones Soda's bottle photography.
    by somnambulant at 3/13/2009 8:49:36 PM
  • Adding delight makes people more engaged
    by Andre at 3/13/2009 8:50:47 PM
  • Easter Eggs make people happy!
    by somnambulant at 3/13/2009 8:51:31 PM
  • Dude in monkey suit just walked in... part of participation demo for Silverbackapp.com
    by Andre at 3/13/2009 8:53:13 PM
  • Doing a demo of Silverback's CSS parallax effect with audience members.
    by somnambulant at 3/13/2009 8:54:52 PM
  • why
    by eran at 3/13/2009 8:55:14 PM
  • Go to silverbackapp.com in a modern browser and stretch the window left - right to see the vine effect
    by Andre at 3/13/2009 8:55:54 PM
  • Tweet1.com uses the parallax effect as well and is unique and fun
    by Andre at 3/13/2009 8:57:10 PM
  • Clearleft anagrams: Elf Cartel. Rectal Elf.
    by somnambulant at 3/13/2009 8:58:15 PM
  • 2007.deconstruct.org - launched in wireframe state and gradually over time brought it up to high fidelity. They left a style switcher to allow people to change the UI back and forth between the wireframe version and normal version - easteregg
    by Andre at 3/13/2009 9:00:43 PM
  • Kyanmedia.com - click on worm at bottom of screen to reveal sekrit lab...
    by Andre at 3/13/2009 9:01:21 PM
  • Talking about skittles.com overlay experiement
    by Andre at 3/13/2009 9:03:14 PM
  • webleeddesign.com - scroll down
    by Andre at 3/13/2009 9:07:12 PM
  • www.de-online.co.uk/archive/8.html - great use of placing the main content just below the fold. It's always positioned at the right place, no matter the viewport size.
    by somnambulant at 3/13/2009 9:08:59 PM
  • The unexpected. Put in unexpected elements into your interactive designs.



    by somnambulant at 3/13/2009 9:11:17 PM
  • by somnambulant at 3/13/2009 9:12:40 PM
  • by somnambulant at 3/13/2009 9:13:04 PM
  • by Andre at 3/13/2009 9:13:14 PM
  • Hema site

    Don't click anything and wait for the madness to start.
    by somnambulant at 3/13/2009 9:13:50 PM
  • Things that are exciting today will be common place and expected tomorrow.
    by Andre at 3/13/2009 9:16:40 PM
  • Must build products that bring joy, fun, beauty to peoples lives
    by Andre at 3/13/2009 9:17:03 PM
  • by somnambulant at 3/13/2009 9:17:26 PM
  • Find inspiration in the ridiculous. See technological quirks as opportunities. Try something previously unheard of with your site design. Laugh in the face of convention. Use and abuse CSS in ways never before imagined. Get away with it. And if it doesn't work, try something else instead.

    Paul Annett Designer, Clearleft Ltd
    by Andre at 3/13/2009 8:29:54 PM
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