SXSW2009 - New Think for Old Publishers

  • This is not a discussion of whether ebooks are killing treebooks, or whether it's possible to get cozy with an Amazon Kindle. It's about how participatory culture and the online world interact with good olde book publishing.Clay Shirky, author of Here Comes Everybody, Deborah Schultz, and fellow panelists will share with the audience a variety of perspectives on what's going right and what's going wrong in publishing, assess success of recent forays into marketing digitally, digital publishing, and what books and blogs have to gain from one another. Audience members are invited to speak up about what they think book publishers could/should be doing to better provide relevant information and content to blogs, websites, and online communities. Come tell old media what you want and how you want it. Link:
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