Are PR Agencies A Dying Breed
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- Peter Shankman from Help A Reporter Outby leahjones at 3/15/2009 9:59:45 PM
- Collecting questions now from crowd. PR Agencies didn't know how to market web companies - are there PR agencies or PR strategies for web needs or web companies. How to find the right firm.by leahjones at 3/15/2009 10:02:12 PM
- PR Firms that are not engaged in social media at their own agency.. promoting own business vs promoting clientsby leahjones at 3/15/2009 10:03:08 PM
- problem with agencies that have one superstar social person, but can't get across agencyby leahjones at 3/15/2009 10:03:30 PM
- I teach in higher ed, what are teh skills that need to be taught in higher edby leahjones at 3/15/2009 10:03:45 PM
- 1. intersection of PR and community management 2. what does open source PR look likeby leahjones at 3/15/2009 10:04:03 PM
- by leahjones at 3/15/2009 10:05:11 PM
- Q from moderator: Are PR firms still relevant?by leahjones at 3/15/2009 10:05:40 PM
- SOLIS: Twitter's changing everything, how we consume information and discover new things. tapped into the wire. ability to build relationships. allow to learn new information and use to advantage.by leahjones at 3/15/2009 10:06:54 PM
- Skydiver: twitter has confirmed - your job is no longer 100% to do your own PR, your job is to get other people to do your PRby leahjones at 3/15/2009 10:07:22 PM
- "the mom borg collective" skydiver - spheres of influenceby leahjones at 3/15/2009 10:08:16 PM
- This is turning into a twitter etiquette class, not about future of PR Agencies.by leahjones at 3/15/2009 10:09:35 PM
- to peter: how do you see PR agencies redefining themselves?by leahjones at 3/15/2009 10:12:13 PM
- skydiver: press releases will be dead other than for publicly traded companies. smart agencies realize they have to play in world that anyone can play in.by leahjones at 3/15/2009 10:12:43 PM
- by leahjones at 3/15/2009 10:13:10 PM
- by leahjones at 3/15/2009 10:13:18 PM
- smaller agencies are dedicating people to reading blogs. 20 years ago, it was reading magazines and newspapers. interns come out of college --> now reading onlineby leahjones at 3/15/2009 10:13:57 PM
- skydiver: not to engage, but first to listen.by leahjones at 3/15/2009 10:14:13 PM
- do you keep doing press release? yes, sometimes you need the formality. But do SEO on the front end and consider social media press release.by leahjones at 3/15/2009 10:16:16 PM
- solis: I don't know the last time I got a story placed with a press release, do them for google juice. but share information where the reporters are.by leahjones at 3/15/2009 10:16:59 PM
- attention span dropped from 3 minutes of MTV to 140 Charactersby leahjones at 3/15/2009 10:17:30 PM
- write press release in the language you want to read it in. people still need the informationby leahjones at 3/15/2009 10:18:29 PM
- what are the most influential digital trendsby leahjones at 3/15/2009 10:18:40 PM
- facebook, myspace and twitter. are most influential digital trends changin PRby leahjones at 3/15/2009 10:19:02 PM
- Girl Scout trying to use social media to sell cookies - you tube, web site, etc. Girl Scouts shut her down and didn't allow her to sell online. They missed out on an opportunity to teach her modern schoolby leahjones at 3/15/2009 10:20:54 PM
- start by listening and if your customers aren't there, don't go there. if they aren't on twitter, don't use twitterby leahjones at 3/15/2009 10:21:41 PM
- How can a PR engage an increasingly skeptic audience?by leahjones at 3/15/2009 10:22:11 PM
- PR firm has familiarity with tools and should work with clients to help them.by leahjones at 3/15/2009 10:22:52 PM
- transparency and disclosure are musts if you are doing on behalf of your clientby leahjones at 3/15/2009 10:23:35 PM
- Sorry, using three year old examples to make a point in an industry that's changing by the day is a little lame.by rickmurray via twitter at 3/15/2009 10:25:01 PM
- (loving scribblelive.com added the search for the hashtag to the side and adding in twitter feeds of live blogging)by leahjones at 3/15/2009 10:26:04 PM
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